Four years ago, the reporter came to Hangzhou. Weiyang Lighting has become a well-known brand in the local circulation field. So far, it has developed into a large-scale lighting integrating logistics, lighting engineering, lighting design and urban landscape lighting design with annual sales of over 100 million yuan. Engineering Company. In the past ten years, it has become a leader in the industry. The rapid development of Weiyang Lighting can't help but make people look at it. Exploring the reasons behind the success, it is not difficult to find that its leader Shen Weiyang is quietly changing the concept. In his sales and management planning layout, in his game with the crowds of businessmen, the drama of ridiculing the soldiers to the generals is slowly opening the curtain.


State-owned enterprise career, stimulate entrepreneurial ideas

In the early 1980s, after graduating from school, Shen Weiyang went directly to the Linping Chaoshan Lighting Factory in his hometown as a salesman. At that time, the company was a unique large-scale state-owned enterprise in the country, with six factories including lamps and fabrics. Not long after entering the factory, Shen Weiyang quickly gained the appreciation of the superiors with his clever mind and professional dedication to his work. He successively became the manager of the cloth market and the manager of the northeast region of the lamps. This is five years.

"During the company's tenure, especially during the two years in the Northeast, I made a lot of business friends, and I also encountered a lot of ups and downs, but more of it has learned a lot of business experience. Memory is especially It is profound that in the Changchun and Harbin several big brothers and sisters in Shenyang, they can earn a few dollars when they wholesale a energy-saving lamp. The retail profits are doubled, and we wholesale them to earn a few cents. At that time, I felt that it was good to be a business." Shen Weiyang said. For the high profit return of the merchants, Shen Weiyang looked in his eyes and remembered it in his heart. At the same time, he also greatly stimulated the idea of ​​starting a business alone. At that time, it coincided with the restructuring of state-owned enterprises, and the rapid development of ancient town lamps. This series of objective factors has further strengthened his determination to stand on his own.


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