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The Hisense 4k laser television on display at the exhibition is the world’s first ultra-short focal 4k laser television with the dlp scheme independently researched and developed by Hisense. It can project a large 100-inch screen in an ultra-short distance, and the best viewing distance is only It is 4 meters and is designed for large living rooms and high-end conference rooms. In addition, this product adopts the principle of laser reflection imaging and has a healthy eye protection function. The visual comfort is more than 20% more optimized than reading, and it is a large "more comfortable than reading" book. Screen TV products. This TV is equipped with 5.1 surround sound stereo, equipped with vidaa minimalist smart operating system, has more than 1 million hours of online high-quality source, to create a never ending private theater. At present, Hisense laser television products have extended the size segment to 88-120 inches, with superior cost and price advantages. The price of 100-inch 4k products is only one-tenth that of conventional LCD TVs of similar size, 88-inch products. The price is only one-half to one-third that of traditional LCD TVs of similar size, and it has a good market popularity. It is reported that Hisense will lead the laser display technology into the 4K era in 2017, and create an absolute home field with an 80-inch or larger super-screen TV segment. 
Another advanced high-end television product is the Hisense Tianzhu series uled super-quality TV, which is a 75-inch large-screen TV, with a variety of picture quality technology, such as the use of Hisense independent research and development of multi-zone dynamic backlight control Technology, with up to 560 independent backlight partitions to achieve high-precision television backlight control, each zone has 4096 fine dimming, can be a real display ordinary TV hard to express levels, details and depth of field. This TV has higher peak brightness and contrast, and its HDR picture quality is more prominent. The latest test results of China Electronics Standardization Institute verify the strong picture quality performance of Hisense TV's Titan series, namely its peak brightness reaches 2200nit, dynamic contrast ratio reaches as high as 30 million: 1, and the color gamut range reaches the NTSC standard color gamut. 120%, its color gamut range is more than 170% under the BI.709 digital television color gamut standard. 
At present, Hisense TV has become the first choice for consumers in the eyes of high-end TV. According to statistics released by China Yikang in February, Hisense's TV retail sales and retail sales accounted for 17.63% and 19.28% of the total sales volume of domestic color TV respectively. In the price segment of RMB 4297 to RMB6599, Hisense Television's retail sales were 12.76% respectively. It ranks first with 13.41%. According to data from March, Hisense's laser TV sales and sales increased by 13 times to 14 times year-on-year, and the market share of more than 85 percent exceeds 50 percent, making it a big screen TV market. On the absolute king.
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From April 9th ​​to April 11th, the 5th China Electronic Information Expo opened in Shenzhen. The theme of this year's expo is “CITE Opens Smart Ageâ€. It will highlight major manufacturers at home and abroad in artificial intelligence interaction and smart terminals. Such outstanding achievements are easily achieved. During the show, Hisense Group, which has just announced the official sponsorship of the 2018 FIFA World Cup, demonstrated its latest smart hardware achievements. Among them, high-end products such as the 100-inch 4K laser TV and Tianzhu Ultra-definition TV have achieved outstanding performance, attracting people to stop by.