At present, lamps are entering the LED era, and semiconductors have entered the field of general lighting, which has once again triggered a wave of innovative design of lighting products. LED's small size, multi-color, controllable and super-performance make the lighting industry design have a wide range of operating space, and it also poses a great challenge to the traditional lighting industry design thinking mode. Yan Hongyi, executive director of the Institute of Architectural Light Environment of the Central Academy of Fine Arts, said that in order to open up the civilian market, the LED industry is now designing LED lamps as an alternative way, that is, directly replacing existing lamps, in the new light source of LEDs, Think about innovative ways to highlight value, especially the design of LED luminaires, which is almost ignored. The industrial design of LED lamps naturally needs to consider the characteristics of led light sources, which is quite different from traditional light sources. But there are some things in common that must be observed. First, the product must convey a very good cultural concept. This concept includes a very rich story, or a philosophical idea. This is the characteristic of the top design. Only the design that carries the culture is the most full-bodied and most touching work. The second is to consider the light. In Europe, when the masters design the lamps, they start with the light and see how the light is reflected through the material. The design of China begins with modeling. Not to mention the unification of light, shape and structure. And this is the biggest difference is the lighting designers at home and abroad. Once again, consider the conversion rate of the work, that is, the possibility of large-scale commercialization. Industrial designers should consider the needs of customers, not too self-centered, designers make their own ideas to design products, and then produce the products, in the process, do not care what consumers think, do not think about consumers How to use it, which led to the problem that the work could not be recognized by the market. For the general industrial design problems of LED lamps, just like traditional lamps, materials, light effects, safety and other issues must be considered. There have been many writings in this field. However, there is one problem that must be emphasized. It is the low-carbon concept that is widely publicized. This year, China set up a low-carbon day for the first time, which is also a test for the lighting industry design. Low carbon is not just about saving electricity and energy, but also saving material. Decorative lighting fixtures have long relied heavily on excessive fitting materials, which are not in line with low carbon requirements. The luminaires are mainly used for lighting. They should not occupy too much material and occupy too much space. One of the advantages of LED light sources is that they are small in size, so LED lamps should not be too large, which will give the price because of the price. The widespread use of slow-moving LED luminaires increases the difficulty of promotion. Too much material and too large volume is not conducive to the overall aesthetics of the lighting integrated into the space environment, and is not conducive to the perfect appearance of the light, even to the health and safety of the user. The above-mentioned several advantages of the LED light source can also make the LED lamp better and better match the space environment than the traditional lamp. The lamp is only a part of the space environment, and is a small part, the night light is all, see the light It is not necessarily correct to see the lights, but it is not allowed to rob the lights of the lights. This is also a problem that should be considered in the industrial design process. These aspects can also be called eco-design. Guangdong Province began to propose ecological design standards for electronic and electrical products last year, and carried out promotional activities, which must be followed in industrial design activities. Now we are opposed to the over-packaging of some commodities. LED lamps and lanterns also need to change the traditional and complicated styles of some traditional lamps. They are mainly simple and can be beautiful and refined. The slogan of Philips, the world's largest lighting manufacturer, is simple. It is worthy of study. Focus on industrial design can not ignore a related problem, that is, quality. The quality of LED lamps has always been criticized, which is one of the obstacles to product promotion. Industrial design can not ignore this problem, if the quality is not enough, industrial design will become a shelf, flashy. Without sufficient quality, even the best industrial design is in vain, and the product is also unable to achieve widespread commercial value. Industrial design cannot solve quality problems, but it should be balanced with quality issues. Industrial designs that fail to meet quality standards are best given up or later matured. The lighting industry in the LED era is a major change in the past. Due to the transformation of products, it is a new opportunity for many companies. Many small and medium-sized enterprises hope to take advantage of the opportunity to grow. Many foreign companies enter the industry. They rely on survival and development. The core technology is of course unreliable. It is impossible for so many enterprises to have their own core technologies. The widely-owned technologies are not core technologies. Industrial design is a more effective and effective way. As mentioned earlier, luminaires are the products that best reflect the value of industrial design in household products. As Li Jintao, director of the Institute of Semiconductors of the Chinese Academy of Sciences, said, LED product design and application innovation is the hot spot of the next round of competition after LED core technology gradually breaks the monopoly. Due to the industrial trend of large-scale standardized mass production of LED lamps in the future, the understanding of the industrial design of LED lamps must exceed the level of understanding of traditional lamp industry design. For qualified enterprises, we must first pay attention to the organizational structure of the enterprise. People like the Apple iPhone. I don’t know Apple’s emphasis on industrial design systems. The professional vice president is in charge of specialized industrial design institutions. A brand association does not have much core technology, but it attaches great importance to industrial design. It also has a specialized industrial design center and is chaired by a professional vice president. The second is to update the mindset. Industrial design is divided into many levels, and the reformed shape is the lowest-level, lowest-tech industrial design. At present, 80% of the industrial design of China's manufacturing enterprises are changing their appearance, and they are not enthusiastic about the design of new-level design new products and concepts, and they are not invested enough. Lighting companies should strengthen exchanges with other mature industries, such as IT, automobiles, furniture, etc., and strengthen exchanges with foreign countries, mainly in Europe and the United States, and strengthen exchanges with other disciplines, because the lighting industry design involves many disciplines, not just machinery. And electronic technology. Again, be good at citing the latest technology to help industrial design. For example, the 3D printing technology that has just emerged is very useful for industrial design and deserves attention from lighting companies. Finally, the promotion of industrial design is also important. The government should guide enterprises to pay attention to industrial design. Enterprises should educate employees to upgrade industrial design. At the same time, they must publicly promote the industrial design of consumers, let the products be recognized by consumers, and highlight their own advantages, that is, selling points, so that the whole society Both are deeply impressed by industrial design, which is of great benefit to the popularization of LED lamps.
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