In recent years, Japanese household appliances have lost their market in China, leading to sluggish market sales, further affecting sales and profits. This has made Hitachi lack profits to support a whole set of value-added chain of home appliance manufacturing, and thus has to compress the production costs of electronic components. Reducing the quality of parts, etc., results in unstable product parts. Hitachi, a Japanese brand that has fallen into the quagmire of quality, has recently smashed in the home appliance circle. Recently, a washing machine product sold by Hitachi in the Chinese home appliance market was reported to be unqualified by the State Administration of Quality Supervision and Administration (hereinafter referred to as the State Administration of Municipal Supervision). The main cause of failure was continuous disturbance voltage. This is just a microcosm of Hitachi's home appliances in the Chinese market. The rule of law weekend reporters found that Hitachi rice cookers, air purifiers, air conditioners and refrigerators have all been found or detected quality problems. In response to issues such as product quality and performance in the Chinese market, the Rule of Law Weekend reporter recently sent an interview email to Hitachi Group (hereinafter referred to as Hitachi) and Shanghai Hitachi Home Co., Ltd. (hereinafter referred to as Shanghai Hitachi). No specific response has been received as of press time. However, the rule of law weekend reporter confirmed from a staff member who did not want to be named in the Hitachi Washing Machine Department in Shanghai that Hitachi’s unqualified washing machine has received widespread attention. On April 4, the State Administration of Municipal Supervision issued the "Notice on the State Supervision and Sampling of 27 Kinds of Quality Products for Casual Wear in 2018", which refers to daily use and textiles, electronic appliances, light industrial products, and agricultural production materials. 6, mechanical and security, electrical and materials and other six types of products for spot checks. Among them, Shanghai Hitachi sells "Hitachi pulsator XQB80-BW" household washing machine, under the inspection of the Fifth Institute of Electronics of the Ministry of Industry and Information Technology (National General Electronic Components and Product Quality Supervision and Inspection Center), with major unqualified items As a result of continuous disturbance of voltage, it was allegedly unqualified. The relevant person in charge of the State Administration of Municipal Supervision revealed in an interview with the Rule of Law Weekend that the continuous disturbance voltage problem is mainly due to the fact that the product does not use a suitable power filter, the cable routing of the equipment is unreasonable, and the disturbance signal is transmitted to the power supply network through the power line. When other electronic products share the same power supply network with the product, they may cause interference to these electronic products. “Continuous disturbance voltage is one of the indicators of product failure. In the case of washing machines, this project failure will affect the stability and reliability of the product. If this situation is not solved for a long time, the service life of the washing machine will be shortened. "The appliance circle think tank researcher Wen Jian introduced to the rule of law weekend reporter. "The environment for product testing differs greatly from the complex domestic environment. Continuous disturbance voltage will cause the voltage to fluctuate. This problem is more serious, which will cause voltage instability and tripping." Industrial Economics observer Hong Shibin said. The rule of law weekend reporters found that Hitachi home appliances are not the first to enter the quality black list. In 2017, the Guangdong Administration for Industry and Commerce disclosed that a model KF-26GW/J air conditioner manufactured by Hitachi Wuhu was unqualified because of the “protection against contact with live parts†and “grounding measuresâ€. Coincidentally, in October 2016, the former AQSIQ had identified Hitachi EP-A3000 240B air purifier and EP-A5100C air purifier, which were originating in Japan, as unqualified, for the following reasons: "marks and instructions, power connections and External cord "standby power". In Hong Shibin's view, this is related to the value chain of Hitachi's home appliance manufacturing. He believes that in recent years, Japanese household appliances have generally lost in the Chinese market, resulting in a sluggish market sales, further affecting sales and profits, which makes Hitachi lack profit to support a whole set of value chain of home appliance manufacturing, and then has to compress the production of electronic components. Costs, such as reduced component quality, result in unstable product components. In addition, the conversion of products to overseas companies, resulting in quality control is not guaranteed, which may be one of the reasons for Hitachi product quality problems. "Most Japanese companies that focus on home appliance manufacturing are gradually turning their home appliance manufacturing business out of focus or not. The impact of this trend on Hitachi is better than that of other Japanese home appliance companies, because Hitachi also has its main elevator. Manufacturing, and other areas such as solar energy, electric vehicles and other businesses to support." China E-Commerce Research Center special researcher, investment financial lawyer Dong Yizhi said. According to a report by the Nihon Keizai Shimbun on March 30, Hitachi, Ltd. has begun to discuss the commissioning of some white goods manufacturing business to the outside. Hitachi's white goods were almost all produced in Japan's domestic factories, but in the future, low-priced products will be converted to OEMs by overseas companies. "In fact, problems such as continuous disturbance voltage have occurred in Japanese electrical appliances sold in China, and nowadays are more common." Dong Yizhi told the lawful weekend reporter that because the standard of Japanese electrical appliances is consistent with British standards, the domestic electrical appliance system is International common standards. However, Japanese home appliance manufacturers did not consider China's domestic electrical environment when designing, and more consideration of the standards of Japan or Europe and the United States, resulting in a large gap between some electrical appliances in Japan and China's voltage, standards and standards, in use There will be various problems. In addition, he pointed out that many international brands do not use international standards after entering the Chinese market, but rather "Chinese standards". For example, when dealing with after-sales problems such as recalls, Chinese consumers are treated differently from other countries. To protect the interests of their own businesses. In Dong Yizhi's view, although the former AQSIQ will conduct random checks on the quality of different commodities on the domestic market in different batches, and publish the list of qualified and unqualified commodities and their production enterprises at the same time, "but the intensity is still very limited." He said that although the "quality black list" announced by the State Administration of Municipal Supervision will affect the "list" corporate brand, it is not punitive. "China will gradually integrate with the international market and accept foreign goods and brands into China. At the same time, is it possible to learn from Western countries' penalties and management experience on quality issues?" The State Administration of Municipal Supervision revealed to the rule of law weekend reporter that the State Administration of Municipal Supervision has instructed the provincial and municipal quality and technical supervision departments to conduct post-processing work on unqualified enterprises in accordance with the provisions of laws and regulations for the problems found in the national supervision and inspection of product quality in 2018. . At the same time, the local government and relevant departments will be notified of the unqualified products, and effective measures will be taken to urge enterprises to implement the main responsibility of product quality and safety according to law, and guide enterprises to organize production in strict accordance with standards and earnestly safeguard product quality and safety. Dong Yizhi further said that from the recent reform of the State Administration of Municipal Supervision, it can be seen that the state is integrating the market supervision model, and whether the “black list†announced by the national quality inspection authorities can be used as the punishment basis for relevant departments and consumers can sue for quality problems. The evidence that these issues still need to be improved in the future. Wen Jian believes that the level of product quality failure rate depends on the industry's overall entry threshold and comprehensive competitiveness. He said that at present, the pass rate of washing machines, refrigerators and other products is much lower than that of color TVs and air conditioners. The key is that the entry threshold of the industry is relatively low. There are a large number of small and medium-sized enterprises and even hand workshops, which directly produces some unqualified products. The miscellaneous brand and small brand products also lowered the overall product quality pass rate.