Release date: 2018-03-23 Source: Lighting Industry Information Network Share: According to the latest "2017-2021 LED Industry Demand and Supply Database" by LEDInside, the LED industry in 2017 will benefit from the stabilization of LED market prices, plus automotive lighting and outdoor architectural landscape lighting. With its rapid growth, LEDinside estimates that LED production in 2017 will reach US$17.16 billion. Faced with such a large market, combined with the continuous development of market trends, and fierce competition in the domestic market, a large number of LED companies have chosen to join the ranks of foreign trade, but to do well, it is a very difficult thing. The following is an excerpt from the foreign trade experience shared by a purchasing staff based in Dubai. In the article, he shared his experience in developing foreign clients and has certain reference value. He hopes to help foreign trade friends. 1. Use the B2B platform to find customers How to use the B2B platform to find customers? I believe many people have signed up for a B2B supplier account, then released a product about their company and waited for the buyer's contact. When releasing the supply product, try to describe the details of the product and pay attention to the selection of keywords. Product images need to be attractive. After all, the quality of the images determines the quality of the products to a certain extent. Due to limited time, we can't manage so many free B2B platforms. At this time, we can focus on selecting two or three platforms with better effects and update the news regularly. However, it is not as active as waiting for a rabbit. Many foreign foreign trade companies have also registered B2B supplier accounts. You must not ignore this very valuable customer. We can use the search bar of the B2B platform to search for suppliers related to lamps. So how do you determine whether a foreign supplier is a manufacturer or a foreign trade company? First, you can check the product information they posted. The product information will indicate the origin. If the country of origin is different from the country of registration, it is obvious that the product is imported. You can also get the information and email address by querying the supplier's official website. Don't take the time to check out the website about the foreign company, and get a lot of valuable information from the website. From the website, it can almost be judged that it is a manufacturer or a foreign trade company that only supplies products. The official website of the general foreign trade platform supplier information can be found, how not found, you can also use Google search, the general manufacturers will be clearly the manufacturer, and foreign trade companies generally only prompted to supply products. 2. Use the national yellow pages to find customers First, you can search through the search engine to find the most complete Yellow Pages website in the target country. For example, in the UAE countries, the most complete yellow page is http:// Log in to the website to search for keywords related to the lighting industry. You can search for a list of companies with prices, including the detailed address and contact number. Fax and customer website, some yellow pages may provide an E-mail address. Foreign websites generally leave an email address when they contact us. Even if you only find the company name, copy it and go to Google to search. More information means more business opportunities. 3. Use search engines to find customers Using search engines to find customers is a skill that foreign trade personnel must master. How to use search engines to find customers? Personally think that two aspects to start, one is to learn the help of the search engine itself, that is, to learn the use of search engine skills, the other is to analyze the customer's use of search engine habits, this is the actual application skills, you need to understand the common methods, then personally Practice, especially the method of learning portfolio search, regardless of Google, Baidu, Bing, YAHOO or any other search engine. Before you search, you must first analyze your product terminal market, which countries and regions your products are suitable for or sell well, analyze who is purchasing your products, middlemen or direct wholesalers, find the right market, find the right person Do the right thing. For example, using Google search, you can first use Google keywords to find the product keywords commonly used in the destination country, and then use the keywords to search for customers. These methods should be combined search according to their actual situation. The results of the general search will indeed be many, but you need to analyze and filter one by one to discover potential customers. You must personally practice the search, analyze the customer's needs and analyze the E-mail address, tailor-made writing development letters and multiple tracking to do E-mail marketing. Take Google search as an example. Try searching in the following ways: Keyword combination search: search for product name +distributor, buyer, company, wholesaler, retailer, supplier, vendor to obtain information. Search price + product name: This way you can search for retailers and distributors of many websites. Search for buy + product name: This method can help you find purchase information that we may ignore. Search peers: know yourself and know each other. Take the essence and discard it. In addition, peers may also become your customers. Search for regional chambers of commerce, industry association members: When developing regional markets, we often need to list the major importers in the region, and then choose the right agent. Searching for business associations is one of the ways to find customers. Search Importers and Distributors Directory Website: You can find it by searching the importers directory and distributors directory. Search for relevant exhibition information: The exhibition generally has a special website. This website often lists the list of exhibitors from the last exhibition and the list of customers who have already signed up for the exhibition. Search Customs Data: In North America in particular, there are many websites that provide customs data for North America for free. 4. Participate in the exhibition to obtain customer resources The exhibition is linked to the strength of the company. After all, there is no investment cost for a booth. Strong companies can consider exhibiting abroad, one to make buyers more convinced of their own choices, and the other to reach the terminal buyers, many buyers will not come to China to participate in the exhibition. In the exhibition for a few days, we must seize the opportunity to communicate with foreign buyers. It is an opportunity to learn and a means of accumulating customers. Of course, domestic exhibitions, we can choose to compare well-known exhibitions. Exhibiting is a way, and exhibition is also a way. A slightly powerful company can consider exhibiting or exhibiting abroad. 5. Chinese and English Foreign Trade Forum There will be such a role in the foreign trade forum or other forums to release some purchase requirements. Buying products through search engines may have some information on purchasing needs and contact emails. Have you tried sending emails in the past? Label: lamps wholesale lighting procurement lamps to join billion lamp network LED Laser lamp,Full color led laser lamp Kindwin Technology (H.K.) Limited , https://www.ktlleds.com How to develop LED foreign trade customers? Very valuable!
